An initiative by André-Michel EssoungouIn French and English
journalisme
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Digital / Lesson 44

Your professional identity as a journalist

Your professional identity is already taking shape in the mind of an editor who encounters your name. Make it intentional: show your best work, connect your public presence to a field you understand and pitch stories through the editor’s concrete questions.

3 min readAn educational adaptation of the manual

The essentials

Build a portfolio that makes a small selection of your strongest work easy to find. Keep it organised and current. Show what you can do rather than displaying every article you have ever written. A new editor should quickly understand your subject area, reporting method and role in the work presented.

Seek coherence across your accounts, newsletter and portfolio. A recognisable specialty can make your expertise easier to understand, while your ongoing subject files sustain that knowledge. Professional identity should emerge from credible work and a consistent editorial approach, not from a label unsupported by reporting.

A pitch addresses six questions: why now, what is at stake, what access you have, who will care, what the story could look like and what publication might change. Explain these within a concise proposal. Understand the editor’s audience and constraints so that the idea arrives as a reportable story, with a clear value and a practical route to producing it.

Take it to the field

Select five pieces that demonstrate your specialty and method. State your role and link to publication for each. Make your next pitch show the editor the story, its public value and your access to the reporting.

Your turn

Build your portfolio this week: eight strong pieces, a five-line biography explaining your specialty and a visible contact. Ask someone unfamiliar with you whether they quickly understand your work and strengths.

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